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Sense
Weekly intelligence briefs providing actionable insights about the issues that matter to you most.
Billion Impressions
Competing for attention daily.
When your issue gets hot in the digital public square, you can’t rely on an analyst or off-the-shelf software to make sense of the risks and opportunities.
Shaper Collective uses its digital personas to help you understand emerging narratives while you can still shape them.
Sensemaking in the Digital Public Square
A proprietary process leveraging AI to create a superior intelligence brief.
Listen
Full coverage of the issue space. Social media posts, comments, threads, open internet, and regulatory filings.
Filter
Only relevant signals based on what you care about. Filters out noise, anomalies, and bot amplification.
Connect
Disparate signals across platforms and actors. Connects Reddit threads, broadcast, and filings from different angles.
Map
The messaging path through the influencer network. Tracks which accounts carry the message and where the bridges sit.
Read
What is happening this week, and what to do about it. Identifies exposures, names openings, and recommends the message.
Remember
Memory and self-improvement across weeks. Tracks which arguments recur and which influencers shift over time.
Three depths of coverage.
One sensemaking engine.
Sense
The weekly written brief.
- Sensemaking across all six capabilities
- Coverage of social media
- Coverage of news and trade media
- Self-improving over time
From $3K
per issue space
+ Attention Watch
SENSE, plus opposition tracking.
- Everything in SENSE
- Opposition tracking and analysis
- What content is capturing attention on platforms
From $6K
per issue space
+ Full Spectrum
Everything, including closed gardens.
- Everything in Attention Watch
- Closed-garden sources
- AI persona focus group
Custom
per issue space
Where SENSE fits.
What is SENSE?
A weekly intelligence brief on your issue space. Our agents listen across social media, the open internet, and regulatory filings, then write up what is moving and what to do about it. You get the work itself, delivered as a brief. There is no dashboard to log into.
Who is SENSE for?
Public affairs and government relations teams, trade associations and coalitions, advocacy campaigns, and the PR and communications firms behind them. In Washington and beyond, anyone whose issue is won or lost in the digital public square.
Where does SENSE sit?
Between a news-clipping service and bespoke social listening. A clipping service reports what was said. Bespoke listening is powerful, but slow and expensive. SENSE gives you a senior-strategist read on your issue space at the cadence of a monitoring service, every week.
What do you get each week?
A written brief that reads like a memo from a senior strategist: what happened in your issue space, the argument forming, who is carrying it, the exposures and openings, and the message to run this week.
What issues and jurisdictions does SENSE cover?
Federal policy fights, state and local ballot campaigns, regulatory battles, and any issue space where the conversation forms online before it reaches the people you need to move. You name the issue space. The agents cover it.
You can only shape what you Sense coming.
Get a Brief© 2026 Shaper Collective.