Shape the
Conversation

We use generative AI to engineer advocacy at scale, reaching persuadable audiences and moving them to action. Capturing attention demands speed, scale, and effectiveness. AI influencers deliver all three.

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AI Influencers Are Tireless Grassroots Organizers

They post, reply, and build relationships every day. They learn what moves your audience and sharpen over time. When the moment comes to mobilize, the awareness is already there.

Faceless

Explainer accounts that educate and amplify from within the feed of target audiences.

Personas

Accounts with faces, names, and backstories designed to mirror your audience. They join communities and build relationships over time.

Avatars

Real people who grant rights to their digital likeness for causes they care about. Real identity, we handle the work.

Turn Attention Into Advocacy

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The Influence
Model

Guide to Influence in the Age of AI

The Meme Machine
by Ben Newman on March 2, 2026 at 6:52 pm
AI video got realistic and remixable at the same time.
The Slow Takeoff
by Ben Newman on February 13, 2026 at 5:43 pm
If you work on a computer, this is about you. Plus: Real videos rock politics while AI amplifies the story, the Epstein Files podcast, and more.
Influence the Agent, Influence the Human
by Ben Newman on February 4, 2026 at 3:32 pm
AI agents now have emails, wallets, and social media accounts. Influencing them looks a lot like influencing humans.
Gravity Wells
by Ben Newman on January 29, 2026 at 3:39 pm
AI concentrates wherever attention does. This week, it was Minneapolis.
ChatGPT Gets Ads. Washington Gets a New Channel.
by Ben Newman on January 20, 2026 at 2:20 pm
How ChatGPT Ads Could Make Grassroots Campaigns Conversational + Signals This Week
The Changing Power Laws of Attention
by Ben Newman on January 12, 2026 at 2:37 pm
A viral meme reposted by the White House reveals how AI has collapsed the cost of persuasion and rewritten the levers of attention in social media.
The Quiet Arrival of the General Agent
by Ben Newman on January 5, 2026 at 3:58 pm
2025's Biggest Breakthroughs and the Future of the Digital Public Square
Light the Right Fires
by Ben Newman on December 15, 2025 at 2:39 pm
How a small network set the agenda in the UK election, AI-images push Bondi false flag narrative, Newsom’s AI clapback, and the end of “flooding the zone”
Dialogue at Scale Beats TV Ads. Now What?
by Ben Newman on December 5, 2025 at 3:32 pm
Chatbots shift 25% of voters through dialogue campaigns couldn't scale—plus Congress allocates $4M for AI integration, Honeyjar's $2M raise, and LLM ads outperform humans.
The AI Policy Vacuum
by Ben Newman on December 1, 2025 at 3:11 pm
Democrats are absent, Republicans are fractured, and the lobbying war just hit $150 million
The Chipmunk Problem
by Ben Newman on November 24, 2025 at 5:07 pm
Why GR associates still watch hearings on 2x speed—plus Google's 4K image breakthrough, Fox's newsroom twin, DebunkBot's antisemitism study, Russia's data poisoning, and Georgia Deepfakes
Move Faster or Go Unheard
by Ben Newman on November 17, 2025 at 2:17 pm
Building grassroots that keeps pace with social media—plus McConaughey's voice clone, explorable AI worlds, and CTV's new targeting layer.
How Many Wheels on a Big Rig?
by Ben Newman on November 10, 2025 at 2:28 pm
Coca-Cola cuts production from 12 months to 30 days, AI country songs hit Billboard, and Bill Ackman amplifies synthetic Elon Musk to 3.3 million views
After the Bottleneck Disappears
by Ben Newman on October 31, 2025 at 2:08 pm
How AI transforms presidential power when execution constraints disappear—plus press releases, content licensing wars, and deepfake satellite imagery
Trump's AI Gambit Broke the Taboo. What Comes Next?
by Ben Newman on October 24, 2025 at 3:26 pm
Virginia candidate debated with AI, Senate Republicans deployed Schumer deepfakes, and only 1 of 8 platforms can label synthetic content